Debbie will also be joined by Mark DeVito, Bates Creative President, to share the strategy behind bringing a male partner to join her in business in 2017. Mark and Debbie will answer questions around common challenges startups may face when it comes to branding, the human emotion and persona behind the business equation, and the top trends occurring in the industry.
A special bonus of the event features Silver Spring local, Susan Soorenko, the CEO and Founder of Moorenko’s Ultra-Premium Ice Cream, who will speak to her experience as a female small-business owner (and treats attendees to a taste of her ice cream!).
The event will end with a fun “Speed Branding Hackathon,” a “shark-tank” style scenario where three young local startups will speed pitch their company to Debbie and Mark. The duo will then evaluate the start-up’s branding on the fly and will come up with new ideas for the startup to consider in less than five minutes.