Startup Grind – Branding Matters: Women in Entrepreneurship

On May 20th, Startup Grind is hosting a fireside chat where Bates Creative CEO and Founder, Debbie Bates-Schrott, will speak about her entrepreneurial journey as a female, the challenges she’s overcome, and where’s she’s headed personally and professionally. She’ll be prepared to answer questions and comment on her education, career path, her mentors and their role in her journey, pivots in her career trajectory, and lessons learned.

Debbie will also be joined by Mark DeVito, Bates Creative President, to share the strategy behind bringing a male partner to join her in business in 2017. Mark and Debbie will answer questions around common challenges startups may face when it comes to branding, the human emotion and persona behind the business equation, and the top trends occurring in the industry.

A special bonus of the event features Silver Spring local, Susan Soorenko, the CEO and Founder of  Moorenko’s Ultra-Premium Ice Cream, who will speak to her experience as a female small-business owner (and treats attendees to a taste of her ice cream!).

The event will end with a fun “Speed Branding Hackathon,” a “shark-tank” style scenario where three young local startups will speed pitch their company to Debbie and Mark. The duo will then evaluate the start-up’s branding on the fly and will come up with new ideas for the startup to consider in less than five minutes.


Founded in Silicon Valley, Startup Grind is the largest independent startup community, actively educating, inspiring, and connecting more than 1,500,000 entrepreneurs in over 500 chapters, nurturing startup ecosystems in 125 countries through events, media, and partnerships with organizations like Google for Startups. The cornerstone of its global community is monthly events featuring successful local founders, like Debbie, who share lessons learned on the road to building great companies.

For more information, visit Startup Grind’s event page.

Monday, May 20, 2019

6:00 - 8:30 PM

Copt Hubspot

6724 Alexander Bell Drive, Suite 105

Columbia, MD 21046